SB Brand-Led Culture Change 2024 - Register early and save!

Collaboration

Follow the growing amount of collaborative work — cross-functional, cross-sector, pre-competitive and more — bringing about massive, disruptive, needed shifts to business as usual.

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Royal Society of Chemistry Task Force Aims to Make Liquid Polymers ‘Benign by Design’

Cross-Posted from Chemistry, Materials & Packaging. The Sustainable Polymers in Liquid Formulation (PLFs) Task Force will collaborate to innovate throughout the value chain and across sectors including cosmetics, water treatments, lubricants and agricultural products.

Fashion for Good, adidas, Inditex, Target, Zalando Launch Circular Footwear Pilot

Fashion for Good and its four brand partners have joined forces with footwear-recycling innovator FastFeetGrinded to support the scaling of recycled content in footwear.

Woodford Reserve Pilot Aimed at Bringing Rye, and Regenerative Practices, Closer to Home

Cross-Posted from Supply Chain. The bourbon producer is partnering with the University of Kentucky and a local trade group to find an economically and environmentally viable strain to support one of its key ingredient needs.

Visa's Recommerce Behavioral Insights Lab Aims to Make Circular Shopping Behaviors the Norm

Cross-Posted from The Next Economy. Visa is partnering with COS, the Ellen MacArthur Foundation and more to address the barriers that stop consumers from embracing a circular economy.

How General Mills Is Collaborating to Scale a Resilient Ag Revolution

The global foodmaker has joined forces with Regrow Ag to cultivate resilience throughout its agricultural supply chain — and encourages other food companies to follow suit.

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REI Initiative Aims to Put Everyone in the US Within 5 Minutes of Natural Spaces

The US is rich in love of the outdoors but poor in access and infrastructure — especially for communities in dense, urban areas; over 100M people do not have a public park or green space within a 10-minute walk from home.

10K Farmers, 18 Countries, 8 Commodities & 4 Ways to Co-Create an Equitable, Sustainable Food System

Cross-Posted from Supply Chain. For all the time and money spent examining challenges in global agriculture, little is spent understanding farmers’ perspectives. The Small Farmer Atlas is a starting point for companies and policymakers to center the perspectives of small-scale farmers in the design of sustainability and procurement policies.

NextWave Focuses on Inclusive, Equitable Strategies to Turn Plastic Pollution Into a Resource

Cross-Posted from Waste Not. The cross-industry collaborative has reached 80% of its goal of diverting 25K MT of ocean-bound plastic by 2025. Now, it is working to ensure that the plastic is sourced with high ethical standards.

50+ CEOs Join Aviation Industry Initiative to Transform Airports into Clean-Energy Hubs

Cross-Posted from Cleantech. The World Economic Forum’s Airports of Tomorrow initiative seeks to address the energy, infrastructure and financing needs of the transition to a net-zero aviation industry by 2050.

‘Doing the Doable’: How Alight Helps 4M Displaced People a Year & How Businesses Can Become Allies

Alight CEO Jocelyn Wyatt shares how the NGO works to give the world’s displaced people a voice — and how businesses can catapult this movement of helping restore their security, dignity and opportunity.

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Global Fashion Houses, NGOs Call on Industry to Commit to Deforestation-Free Leather

Cross-Posted from Supply Chain. The Deforestation-Free Call to Action for Leather calls on brands and retailers to ensure sourcing of bovine leather from deforestation-free supply chains by 2030 or earlier.

Home-Improvement Retailers Across the World Come Together to Address Scope 3 Emissions

The EDRA/GHIN Scope 3 taskforce will agree on consistent methodologies in how carbon data is treated through the supply chain and share best practices in both reporting and accelerating the industry’s progress in reducing Scope 3.

Draft Treaty on Ending Plastics Pollution Inches Forward After Paris Negotiations

Cross-Posted from The Next Economy. Despite procedural hiccups and ongoing debates on key issues, a first draft of a treaty will be ready for the next INC meeting in Nairobi later this year.

PepsiCo, UEFA Launch Circular Pilots During Champions League Finals

Cross-Posted from Waste Not. Last weekend’s Women’s event was the first Champions League Final to deploy returnable service ware, starting a long-term collaboration in reducing waste at major sports events.

Deloitte, Salesforce, World Economic Forum Launch Yes San Francisco, Urban Sustainability Challenge

Cross-Posted from The Next Economy. The first location-based UpLink Challenge seeks solutions that will further position San Francisco as a model for resilient and inclusive cities of the future.

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New Guidance Helps Every Company Function Be a Net-Zero Hero

While sustainability professionals may lead in setting net-zero targets and driving climate-action plans, it takes collaboration across every business function to enable the transformation needed to achieve net zero.

Finding Potential in Peers: The Importance of Pre-Competitive Partnerships

Cross-Posted from From Purpose to Action: Building a Sustainable Future Together. Industry leaders are forming pre-competitive pacts and deals to build ecosystems that support a circular economy or a net-zero roadmap. Here are three areas where pre-competitive partnerships can deliver material impact.

Purpose-Driven Partnerships Helping Brands Ratchet Up Promises, Create Shared Value

Panels and workshops at [Brand-Led Culture Change](https://events.sustainablebrands.com/conferences/culture-change) explored how brands are forging creative partnerships to increase their positive impacts on a number of fronts.

Responding to Cultural Tipping Points: Co-Creating a Brand Culture for Good

Keynotes from day 2 of [Brand-Led Culture Change](https://events.sustainablebrands.com/conferences/culture-change) shed light on collaborative behavior-change and stakeholder-engagement approaches that are changing the way brands are creating products, stories and strategies.

Regeneration, Reinvention and Revamping Retail: Finding the Sweet Spots to Drive Culture Change

Cross-Posted from Marketing and Comms. Opening keynotes at [Brand-Led Culture Change](https://events.sustainablebrands.com/conferences/culture-change) featured insights from unconventional brand partnerships and keys to helping people and brands alike move beyond fear and embrace the changes we need to create a flourishing future for all.

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