SB Brand-Led Culture Change 2024 - Register early and save!

Walking the Talk

These companies have moved beyond pledges and are making good on their commitments to pursuing a purpose beyond profit.

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What CFOs Need to Know About Fast-Emerging Biodiversity-Credit Markets

Cross-Posted from Finance & Investment. When companies invest in biodiversity credits, the ‘unitization’ of biodiversity outcomes in the form of credits takes the guesswork out of designing the investment. But they are not intended to offset an equivalent, negative impact on biodiversity elsewhere.

We Can’t Let Vogue Words Hinder Climate Action

Cross-Posted from Marketing and Comms. ‘Regenerative’ has become the latest trend — a label that’s stuck on anything as a way of making it sound positive and reassuring. To guarantee genuine progress, we need a universal set of principles underpinning regenerative economics and a standardised way of quantifying success.

Is the Chocolate Industry Ready for Europe’s Strict Due Diligence Requirements?

Cross-Posted from Supply Chain. The EU’s mandatory environmental and human rights due diligence laws will require companies, traders and farmers around the world to rethink how they source major commodities. But cacao may be the one to watch to see the impacts of these regulations.

Nestlé Advances Efforts to Source Key Ingredients Grown with Regenerative Ag Practices

Cross-Posted from Supply Chain. The food giant is investing to help US farms in its DIGIORNO wheat and tomato supply chains shift to more holistic agricultural practices.

Social Purpose at BCLC: What We’ve Learned and Where We’re Going

Cross-Posted from Organizational Change. Even though a social-purpose model seemed like a natural fit for BCLC, we knew there would be many questions to answer before we could start to deliver on a social purpose. Now, we are reflecting on some of the key steps and insights gained through our approach.

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New Guide Helps Fashion Brands Take Meaningful, Measurable Action to Protect Nature

The report provides a critical introduction for the fashion, textile and apparel industry to setting measurable, science-based targets for nature; and will act as a blueprint for other industries to follow suit.

Carbon Neutral Is Dead; Long Live Nature Positive

Cross-Posted from The Next Economy. If we invest in public campaigns for nature positive and brands shout it from the rooftops, we save what was originally valuable about the voluntary carbon market while actually doing what’s right for nature.

Inequality: The Sustainable Business Blind Spot

Cross-Posted from Finance & Investment. Climate change affects everyone but in vastly unequal ways. To address this and drive real, sustainable change, businesses must ensure their sustainability strategies do not exacerbate existing inequalities even further.

How Fusing Purpose and Employee Experience Is Creating ‘Win-Wins’ for the Greater Good

Cross-Posted from Organizational Change. A positive company culture provides a foundation for an organization’s beliefs, values and business approach. But this can only be sustained by staying true to the company’s core values.

Authentic Purpose: How Bruce Katz, Founder and CEO of Rockport Shoe Company, Ignited My Purpose Journey

I learned a tremendous amount about creating an authentic purpose from Rockport’s journey. Together, we created one of the first purpose-driven companies. Thank you, Bruce, for that opportunity.

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Study: Billions in Brand Value at Risk If Sustainability Perceptions, Performance Are Unaligned

Cross-Posted from Marketing and Comms. New research quantifies the financial value of sustainability perceptions for hundreds of the world’s biggest brands — and the substantial risks of not living up to them.

New Certification Raises Bar for Restaurant Sustainability Practices

The Food Made Good Sustainability Standard is the only certification designed to measure restaurants’ social and environmental impacts, wherever they are in the world. It also highlights areas for improvement and provides credibility in communicating sustainability practices to customers.

New B Corp Standards to Address Multinationals, Accountability, Imperative for Systemic Change

B Lab’s standards have offered a flexible approach to achieving B Corp certification; but that flexibility has been criticized as not holding bigger companies accountable for driving systemic change. We sat down with B Lab to learn more about its evolving standards.

Home-Improvement Retailers Across the World Come Together to Address Scope 3 Emissions

Cross-Posted from Collaboration. The EDRA/GHIN Scope 3 taskforce will agree on consistent methodologies in how carbon data is treated through the supply chain and share best practices in both reporting and accelerating the industry’s progress in reducing Scope 3.

Inventive Incentive Programs Nudge Travelers Over Knowledge-Action Gap

Cross-Posted from Behavior Change. An increasingly popular strategy for closing this gap is incentivizing ways for travelers to “give back” through actions that benefit the environment and local communities.

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Outvertising to Brands: Stand Your Ground This Pride Month

As the advocacy group asserts: ‘This is a time that calls for commitment and courage. Your action can be made in the sound knowledge that you have the majority behind you.'

‘Secret Agents of Change’ to Take Over Cannes Lions to Root Out Greenwashing

Cross-Posted from Marketing and Comms. Creatives for Climate’s ‘secret agents of change’ will be prowling the festival calling on individuals, agencies and brands to tackle greenwashing at the source.

Mejuri Becomes First Jeweler to Join Regenerative Mining Initiative

Cross-Posted from Supply Chain. The jeweler joins forces with RESOLVE’s Regeneration initiative as part of its long-term vision to redefine sustainable luxury in jewelry.

Tony's Chocolonely Unveils Future-Proof Legal Structure to Protect Its Company Mission

The impact-driven chocolate brand hopes that Tony's Mission Lock will provide inspiration to other companies looking to protect their mission for the long term.

Lessons in Brand-Led Culture Change: Righting Wrongs, Scaling Impact and Recovering from Pushback

Cross-Posted from Marketing and Comms. As [Brand-Led Culture Change](https://events.sustainablebrands.com/conferences/culture-change) drew to a close, a number of insightful discussions got down to brass tacks and shared lessons learned while facing a number of nearly ubiquitous brand challenges.

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