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Virginie Helias

Chief Sustainability Officer
Procter & Gamble

With more than thirty years in brand management and innovation, Virginie has broad experience across multiple categories which has built her skills in global to local brand management.

She has worked on several of P&G’s multi billion dollar brands, including: Pantene, Ariel/Tide, and Pampers. Virginie has extensive international experience, having been based in France, the United Kingdom, Switzerland and the United States. Today, Virginie serves as P&G’s Chief Sustainability Officer where her mission is to develop the company’s strategies and goals on sustainability and operationalize them across businesses and regions.

Virginie Helias is tagged in 11 stories.
Brand Leaders, Visionaries Gather to Help Sustainability Practitioners ‘Recenter & Accelerate’
Brand Leaders, Visionaries Gather to Help Sustainability Practitioners ‘Recenter & Accelerate’

Leadership / This week at [**SB’22 San Diego**](https://events.sustainablebrands.com/conferences/sustainablebrands/), over 1K sustainability practitioners have converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. On opening night, luminaries from a variety of disciplines reminded attendees the importance of taking a breath and opening your mind. - 1 year ago

Embedded: 5 Factors for Rooting Sustainability in Your Organization
Embedded: 5 Factors for Rooting Sustainability in Your Organization

Organizational Change / In a recent conversation with Virginie Helias, VP and Chief Sustainability Officer at Procter & Gamble, we spent our time talking about how to successfully embed sustainability. Virginie shared the top five factors that she believes are critical to rooting sustainability within an organization. - 4 years ago

SB’19 Paris, Day 2: Virtuous Value Chains, Next-Gen CSR and Redesigning the #GoodLife
SB’19 Paris, Day 2: Virtuous Value Chains, Next-Gen CSR and Redesigning the #GoodLife

Collaboration / Our second day in Paris was chock-full of rich panel discussions with brands trading stories of the evolution of ideas and lessons learned — and still to be learned — on the long, windy road to creating a sustainable consumer economy. - 4 years ago

Member Spotlight: Virginie Helias from Procter & Gamble on the power of brands as change agents and making sustainability irresistible
Member Spotlight: Virginie Helias from Procter & Gamble on the power of brands as change agents and making sustainability irresistible

Member Spotlight / We recently spoke with Virginie Helias, Chief Sustainability Officer at Procter & Gamble (P&G), about why she’s optimistic about the future of sustainability and what drives her passion for her work. - 4 years ago

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Sustainable Brands Launches Self-Assessment Tool for Brands Navigating Sustainability
Sustainable Brands Launches Self-Assessment Tool for Brands Navigating Sustainability

Press Release / The [SB Brand Transformation Roadmap<sup>SM</sup>](http://go.sustainablebrands.com/resources-sb-brand-transformation-roadmap) launches today at [SB’18 Vancouver](https://events.sustainablebrands.com/sb18vancouver) as a pioneering self-assessment tool that provides a comprehensive process plan for continuous improvement in sustainability. A first of its kind, it is specifically designed for mainstream brands and businesses who are navigating their journey towards more sustainable business practices. - 5 years ago

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